Gillette Essay Example for Free

Gillette Essay 1. Statement of issues/problems/opportunities (10%): Very briefly describe the organisation‟s situation. Be sure to focus on the underlying issues / problems / opportunities and not symptoms. Do not just reiterate organisational facts. 2. Recommendations (40%): What should the organisation do? Provide a detailed description of the actions necessary for the organisation to deal with the identified problems and opportunities. Be specific enough that a organisation could pick up your recommendations and act on them. 3. Justifications and analysis (50-60%): Provide a set of carefully considered arguments for why your recommendations are likely to be effective. Perform any type of analysis you like on facts obtained in developing your justifications. You can also draw on logic and experiences from materials in other sessions or courses. The bottom line, however, is you must be logical, convincing, and exhaustively thorough. Case Study One: Gillette Gillette stock price is falling from $64 in early 1999 to $24 in 2001. Market share for the profitable disposable razor sector declined about 5 percent while its competitor picked up. The sales declined three percent in 2000. The new CEO James Kilts joined Gillette in February 2001 and realized that the market share of this high profit margin brand is dropping while debt increasing. There are underutilized production capacity which can help the company to save $350 million; management looking at short-term success where they â€Å"stuff† products to distribution channels where the supply is higher than demand and caused aged stocks; to further reduce the relevant cost and solve â€Å"stuck stocks† – he is considering brand advertising and promotions – (something that Gillette seldom do to maintain leadership status). He felt that support for the brand globally got sidelined in the rush for short term results. Better forecast should be impleted to control the budget and costing better based on the market size and targeted market to penetrate. Lower down debt. Assignment questions: 1. To what extent does Gillette rely on incremental innovation or leaps in technology with each product introduction? Gillette may goes after innovation too heavily where the product is technical and sophisticated. Consumers may not understand the complexity and value the high technical functions of the product that sells at a very premium price – X% even more expensive than its preceeders. While it has ignored the value perceived of customers on shavers. The company should consider both factors – internally and externally for strategic marketing. Including political factors, economic factors (rising inflation), company financial situation, as part of the pricing strategy. 2. How successful has Gillette been with its trade-up pricing strategy and its ability to charge premium prices? Very successful. As the number of trade up is high.  However, cost of advertising to existing customers should be much lower than new customers. Priority advertising should be targeted to new market to increase market share, aside from maintaining brand position reinforce the brand in consumers. Message of advertisement is often simple and sharp. However, focus of the ads is very much on product with arg umentative wording, such as â€Å"the best†, â€Å"the only†. The brand may need to focus on brand advertisement for reinforcement purpose and stabilize the market share over the long run. 3. Should Gillette be concerned about the possible cannibalisation of the healthy sales of existing products by each new product launched? Yes. New products should target different market but should not cannibalise existing sales in long run. Different target market, e.g. more premium group where they are early adopters and enjoy premium brands As the company still sells old versions of shavers, it has even more reasons to target different products to different arget group to increase market share. 4. How global and integrated is Gillette‟s global marketing communications? Localised message should be applied to synergy better with other countries as different countries have different cultural background, norms and etc Gillette has a broad coverage strategy in place today and its â€Å"The best a man can get† theme supports this broad coverage strategy. It serves consumers ranging from disposables to high end cartridge systems. Gillette has struggled in the past when it has made attempts to add complementary goods to its offerings. Past attempts at this strategy were subsequently divested. We propose an alternative for phase 3 of the strategy. Rather than adding products that might not carry the value of a strong brand and image we propose that Gillette focus on areas of the world where they don’t have strong market share. Japan is an area specifically mentioned in the case. It is mentioned that Shick has a first mover advantage in Japan. Gillette has a very strong share of the market in the North Atlantic area. It has invested heavily in RD and is getting ready to invest more in advertising and adding plant capacity. Gillette should work to maintain its advantage in the North Atlantic through patent enforcement, new product innovation, and building on customers perceived benefits through advertising and delivery of superior products. Solidifying its leadership position in the North Atlantic, Gillette can then focus on other areas of the world. Rather than allowing Shick to imitate its new Sensor, Gillette can aggressively go after market share in other areas of the world. The marketing campaign will be critical to capturing market share in other areas of the world. Gillette has the opportunity for a first mover play in Japan with Sensor. Marketing campaigns should be tailored to position Gillette uniquely in different parts of the world market. Rather than going for a consistency approach, Gillette should customize the marketing campaigns to either strengthen its leadership position or establish itself as an innovator. The consistency approach to the marketing campaign as outlined in the case does not support this direction. Gillette might even consider launching Sensor in Japan or other parts of the world, followed quickly by a North Atlantic launch. A marketing campaign in Japan promoting first mover status with new technology could help capture increased market share. Gillette has made investments in developing the Sensor system. It now needs to ensure it is capturing appropriate levels of value based on what it can build in the way of perceived benefits to consumers through advertising and superior product. Building this benefit advantage in new and existing markets will allow Gillette to price at a point where it can capture more economic profit than it does today. The investment in plant, equipment, and inventory is a bet that needs to be made for this new product. It will be important for Gillette to be able to deliver enough product to the market and let its competition know that it is dedicated to this production and to protecting its patents. 5. Assess Gillettte‟s approach to women‟s shaving needs? Very manly design as the female designs looks very similar to the male wet shavers. Focuses on technical heavily where it may ignores the demand of consumers – females are different from males during purchase decision and process. Company should penetrate female market, new and large market for the company to yield further profit from the same technology. Focus should be on female buying process and demand, e.g. color, demand, preference, etc. in order to maintain the position of leader in wet shaver market. Both male and female markets can be equally important. However, the company can leverage on the brand equity and value of its success on male wet shaver and hence reduce the cost of advertising – advantage over other products. Penetration of female market should be easier, fast, to enjoy economies of scale at high profit margin ahead of other competitors. Should enhance on product packaging. Overall value to targeted consumers. Psychographic segmentation is concerned with identifying personality traits and distinguishing characteristics in groups of the population. Examples are young and outgoing (for the sale of new forms of music) or grey and conservative (for classical and 60s music). Pyschographic segmentation is clearly relevant to shaving patterns and behaviours. For example, busy well groomed people are likely to go for an upmarket shaving system. In order to fully penetrate market, older versions of the wet shavers – on promotions. To capture middle market and mass market. At an affordable price. Commodity and mass market products. Should achieve both cost advantage differentiation. Didn’t achieve cost advantage because there is underutilized production which may save $350 million According to the product lifecycle, it should allow higher quality at lower price Unit operation cost should go down during growth stage The case points out that Gillette’s competitors were quick to copy new products. Trac II was copied by the competition within five months and other product imitations appeared in 18 and seven months. Historically Gillette did not pursue patent enforcement because of antitrust challenges. This tactic needs to be re-thought. The RD spend needs to be protected to help Gillette retain its competitive advantage and its position as a technology leader. Gillette aggressively patented ideas during the Sensor development. Twenty-two different patents were applied for and obtained by end of 1988. Gillette has access to the patents as an isolating mechanism for building competitive advantage in the market. To protect the investment Gillette has made in the development of the Sensor system, it must leverage the isolating mechanism of the patents. By not pursuing the patents, Gillette maintains market share but does not increase market share. It is allowing consumers of the competitions’ products to stay with that brand versus switching to Gillette’s products. Why would they switch if their brand will be coming with an imitation soon? Image, reputation, and credibility all are important to protecting the superior benefits of an experience good. By not protecting the patents, Gillette is not building the consumer view that it is providing superior products. Protecting the patents will also allow Gillette to further immobilize the resource it has in technology. The equipment and plants are certainly not very mobile, but the people that developed the ideas and technology are very mobile. The patents may offer an advertising or marketing advantage; the 22 patents help Gillette illustrate the innovations they have achieved with Sensor. Though being at the top, Gillette now deals with the problem of product innovation in a somewhat stagnant and mature shaving market and needs to find other ways to remain on top. The possible solutions relate to acquiring its competitors’ business, developing and expanding the women’s market and further reducing the prices to reach more customers.

An Analysis of Russos Empire Falls :: Empire Falls Essays

An Analysis of Russo's Empire Falls The characters in Empire Falls go through many changes throughout the novel. By the end of the novel Miles is changed drastically. He begins the novel as a slow moving, trusting, somewhat depressed individual. By the end of the novel, Miles has achieved an epiphany. No longer letting the world step on his dreams, Miles goes after with a roar the dreams and desires that have lain dormant for twenty years. His ex-wife, Janine, also comes to realize that the dreams she thought she had are not necessarily what she wants after all. Janine comes to accept herself for Janine, instead of flailing around wildly trying to find herself in outward appearances. Tick has learned a lesson that we all come to at some point in our lives, that people are not always good and there is danger in the world. Charlie Mayne tells Miles that "There are things that grown-ups intend and want to do, but somehow just can’t." (p. 472). In all of Empire Falls, this theme is echoed. There are dreams denied or put on hold. There are characters desperately trying to do what they think is right but failing miserably. The entire town is moving in slow motion toward their own individual explosions. The novel itself meanders along, like the Knox River. Russo says in the Preface, "What water wanted to do was flow downhill by the straightest possible route. Meandering was what happened when a river’s best intentions were somehow thwarted." This is what the population of Empire Fall’s has been doing for twenty years meandering. To emphasize this theme, Russo himself meanders, oftentimes leaving the reader wondering when something dramatic would happen. In life, this is what so many people do also. People are always waiting for something to happen, always hoping that their waiting is the right thing to do and everything will come out right in the end. But all this attitude does is cause a build up that explodes when the dam bursts, as can be seen in the events that unfold in the last chapters of the novel. Russo won the Pulitzer Prize for his novel, Empire Falls. The paragraph above emphasizes the main reason that I find for the novel being such a success. The manner in which Russo is able to actually weave this concept of ‘waiting’ into his story by creating a feeling of time moving slowly, of anticipation.

Castration

For quite some time, humans have had the reputation of always carrying out sins and criminal activity. In many societies, they have rules and regulation that govern them and have specific measures that they take once a person carries out a particular negative criminal act. Traditional societies have been on the frontline towards ensuring that criminal activities are minimized efficiently and effectively in their locations. There are different methods of punishment that exist and the most common ones are imprisonment or death.However, contemporary societies have en to it that there be an introduction of another means of punishment and this Is through castration (Somerville, 2013). Castration Is a method of punishment that involves the authorities mutilating or interfering with the anatomy and hormones of those convicted of certain sexual offenses. Right now there are several states that practice this form of punishment via chemical castration or surgical. These states include Georgia, Florida, California, Louisiana, Montana, Oregon, Texas, and Wisconsin.These states allow chemical and surgical castration as a condition for a educed sentence, which I don't agree with. Chemical castration Is the administration of a medication given Intravenously or orally called AMP, which Is commonly known as Depraver, this medication is prescribed to women for various issues such as birth control, uterine, menstrual, menopausal issues but when used by men it decreases the hormone testosterone to the pre-puberty level. Health officials state that this procedure works by minimizing or reducing the desire, interest, libido and making it difficult to perform sexual activities.Although this is said to work it has several side effects such as blood clots, menopausal symptoms, cardiovascular, blood level, blood pressure and allergic reactions, the effects are reversible. After the person stops taking the medication. Surgical castration is the removal of a man's testicles or a women's o varies and is not reversible. Do not see where removing this part of the anatomy would prevent sexual activity. In my opinion, I do not believe that removing or lowering the hormone levels of men or women reduces or prevents sexual crimes, but I do not have a problem with using castration as a punishment to repeat offenders.I do agree that pedophilia and rapist deserve this as punishment and this goes for men and women who commit these hideous crimes. In researching castration as a punishment I found no information pertaining to women being castrated only men, and if this is the case then I disagree I feel this should pertain to both sexes as both commit these terrible crimes although more men are charged, tried, convicted and sentenced, then women. Various debates have existed on whether this method of punishment is fair, Inhumane, violates the eighth amendment of cruel and unusual punishment.I have several Issues that I will attempt to address on the pros and cons of castration as a punishment and is it appropriate or violates human rights in my own opinion. Many people have argued that this method of punishment is not fair, and it is inhumane while others argue that this form of punishment is just and appropriate for it assists in punishing and deterring criminals who engage In or attempt to commit these hideous sexual crimes (Golden, 2013). In my pollen, I have no sympathy for these Individuals as they had or punishment.One issue that I have is if we are going to mutilate a person for the crimes they commit, then why aren't we setting standards for all crimes committed, for instance if we are to mutilate and castrate for certain sexual crimes then wouldn't it be fair to mutilate or remove an offenders hand or fingers for robbery or burglary, or surgically removing someone's foot or legs for escaping. The other issue I have is forcefully removing a particular anatomy if an offender is a first time offender. What happens in a situation of innocence or wrongl y accused.There are so many cases where individuals are tried, convicted, sentenced, that are innocent, and years later proven and released, what happens in this case if we castrate, we cannot reverse this procedure once completed. I think repeat offenders should receive this punishment. In 2004, a man named David Wayne Jones, previously employed as a counselor at the east Dallas Ymca confessed to molesting over 40 young boys agreed to be punished by surgical castration, he would make the second offender to have had this reoccurred performed since the law was passed.Although he voluntarily agreed to have this procedure done and was later released, I do not agree that these offenders should have the choice to have this as a sentence reduction. I feel that these criminals should have this procedure done in addition especially when it comes to violating young, helpless, defenseless, innocent children. Another argument that can be used to show the fact that these people ought to be cast rated is the issue of repeat offenders. Many cases exist where the person who carried out the raping rime carries out the same mistake again and again (Becker, 2012).After being caught and imprisoned for the first time, these people have the ability to feel as if they did not deserve the punishment and as a sign of rebellion may rape again. This matter has existed for a very long time. However, if a person is castrated after carrying out the crime for the first time, then there is no chance that he can carry out the crime again but the case has to be 100% proven guilty, I would not want to have the thought of castrating a innocent individual on my head.Castration ought to be a sentencing option to the Judges and this is for the fact that when a person is sentenced to punishment of castration, he goes through much pain and suffering that may be effective enough to act as a warning and deterrent to other people that may have had similar intentions. Moreover, this method of sentencing ensures that the offender does not carry out the crime again even after the release (Tracy, 2013). There are different cases that have come up over the years where the offender may eel obliged and guilty to a point that he practices voluntary castration.Voluntary castration is a method of castration where the Judge does not instruct the prosecutors to castrate the criminal but rather offers it as a suggestion. Now this I agree with 100% and have no issues or objections. The criminals that go for this option ought not to receive a shorter sentence and those that do not should receive the maximum time aloud. This is a very sensitive subject that has to evaluated more in depths before it can be completely considered, it has to be tweaked to perfection.

My Childhood And Teenage Years - 784 Words

There are still a few more things regarding my childhood and teenage years that significantly shaped my character but also were the reason of huge struggles with myself and a great pain. Living with my immediate and extended family in a tiny 550 square feet apartment was a school of sharing everyday objects, food (if there was enough bars of chocolate in the store and mom was able to get one, we shared that hard earned bar of â€Å"magical† snack with 6/7 people), patience, cooperation and respect one another. Aren’t they features that are helpful to function agreeably with other people? I really liked that time of my life and even though my dad was not with us, I felt safe and loved. When my father came back from Iraq (he worked there as a builder for two years), we moved to his parents’ apartment and lived with father’s mother for some time, before she went to live with her sisters. Years between I was 7 and 19 years old were a sort of unpleasant dream. My father used to get drunk every day and he often stroke my mom, he even stroke her when he was sober. He never respected her, never talked to her nicely, he was always distant, always angry and almost always drunk. I remember one night when my parents began arguing, I entered the kitchen and wanted to separate them (I was about 7 or 8 years old) and saw my father holding an axe in the air; now I know I came just in time, because when he saw me, he dropped it on the floor and mom immediately took it away. From that moment IShow MoreRelatedMy Childhood And Teenage Years Essay2300 Words   |  10 Page s I was in a heavy sleep when the shouting of crude remarks and curse words penetrated my bedroom walls and woke me. I was accustomed to noise coming from my parents’ bedroom late at night. They spent a huge portion of their bedtime arguing. Their arguments ranged from the most trivial things like the flushing of the toilet to more complex matters such as whether my mom spoils me. My parents also fought in the daytime. Basically, any time they shared a space an altercation was bound to happen. InRead MoreMy Childhood And Early Teenage Years1702 Words   |  7 Pages Growing up, I was always considered the â€Å" Angel child† in my family. My parents thought of me as a kid who could do no wrong, and always did the right thing. For most of my childhood and early teenage years, that was correct. It was not until I met my new group of friends when starting Middle school and entering High school that this all changed. I was introduced into the typical group of trouble makers; at least that’s what my parents would come to think. At first, it just seemed like a normalRead MoreChildhood Victimization And Subsequent Risk For Promiscuity, Prostitution, And Pregnancy Essay900 Words   |  4 Pagesstrategy, †¨(d) any hypotheses, †¨(e) dependent variable(s), †¨(f) independent variable(s), and †¨(g) how key dependent and independent variables were operationalized (defined and measured). The research problem in Childhood Victimization and Subsequent Risk for Promiscuity, Prostitution, and Teenage Pregnancy: A Prospective Study, is one in which abused children were examined over a period of time to find to correlation between abuse and or neglect as it relates to the risk for their promiscuity, prostitutionRead MoreHow do you remember your childhood, or your idealized world of being a child? In remembrance of1100 Words   |  5 PagesHow do you remember your childhood, or your idealized world of being a child? In remembrance of their younger years, most would say it was their most wonderful and joyous years of their life. 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According to Dr. Julia Morinis, lead author and researcher for the Centre for Research on Inner City Health of St. Michael’s Hospital, â€Å"It’s likely that being a teen mother is a risk factor that indicates poorer circumstance for development in some cases.† In a study done by the Early Childhood LongitudinalRead MoreThe New Tattoo1225 Words   |  5 Pages When I was a child my mother had a tattoo of a bird on her chest. One of my earliest memories is of tracing that tiny bird with my finger. It was a tiny grey line of a bird and tattooed underneath it were the words, Free Bird. When I was eleven she had it covered up with a different bird. I tried to talk her out of getting the new tattoo. In my eleven-year-old mind that tiny grey bird was a part of her in a way that new bird, drinking nectar from a flower, wasn’t. I still remember that tiny greyRead MoreThe Induction Task1208 Words   |  5 Pagesinduction task was to find two people over the age of 65, this will be my grandfather Arthur Badman and my other grandfather Brian Trodd. I did this because I already knew they had very different lives growing up. I have designed six questions for each of them, family size, what they did in the leisure time/to relax, what types of education they had, at what age did they get their first job, what they wore throughout their teenage years and finally what is their most memorable job. I started by callingRead MoreLife Is A Succession Of Lessons Essay1312 Words   |  6 Pagesinterview Khan, a 68 years old man with an abundance of experience. While interviewing them, I asked them questions regarding their personal and professional life. During a long, almost 90 minutes’ interview, I was able to ask a considerate number of questions from different areas of their life, and the questions were not limited to any specific type. The questions were sorted into six different segments based on the significance of it, and the seventh section consists of my observations and a briefRead More The Seduction Eileen McAuley To His Coy Mistress Andrew Marvell Eileen1091 Words   |  5 PagesMarvell Eileen McAuley’s ‘The Seduction’ is set against the bleak surroundings of Merseyside. The purpose of the story is to show a teenage girl’s predicament after getting drunk at a party. The poet contrasts the girl’s ideas of love and sex with reality. This is done effectively by using techniques such as similes and alliteration. The poem shows how young teenage girls can be easily seduced under the influence of alcohol. ‘The Seduction’ also shows how young girls can be manipulated by theRead MoreRomeo and Juliet Business Letter716 Words   |  3 Pages1594 Lord Capulet 3798 Aria Court Verona, Italy 54784 Dear Lord Capulet: My name is ______ and the reason I am writing to you today is to inform you of the various possibilities to why perhaps Romeo and Juliet were rebellious and made unwise decisions while in love. Throughout the past decade, money has been put into research on the teen brain, and the way it performs its functions during the teenage years of growth. Fortunately to our luck, the world has made many advances in science and

The Accuracy of Eyewitness Testimony Essay example

Eyewitness testimony is defined as, â€Å"an area of research that investigates the accuracy of memory following an accident, crime, or other significant event, and the types of errors that are commonly made in such situations.† Much emphasis is placed on the accuracy of eyewitness testimony as often-inaccurate eyewitness testimony can have serious consequences leading to wrong convictions. Eyewitness testimony is a powerful tool within any field, particularly that of justice, as it is a readily accepted form of evidence that allows for convictions. However, Tests conducted by Loftus have shown an enormous swing from a non-guilty verdict, to guilty within the same case, simply through the introduction†¦show more content†¦Huff recently estimated that about 7,500 people arrested for serious crime in the United States were wrongly convicted in 1999. He further noted that the rate is thought to be much lower in Great Britain, Canada, Australia, New Zealand, and others, e specially those that have established procedures for reviewing cases involving the potential of wrongful conviction. Ronald Cotton was convicted in 1986 of raping a 22 year old college student, on the basis of her testimony, Cotton was sentenced to prison for life. DNA testing, 11 years later proved Cotton as innocent. Another man, Bobby Poole, pleaded guilty to the crime. (Ref: Egeth, H. E. What do we not know about eyewitness identification?) This case shows, as I mentioned earlier, how much jurors rely on eyewitness testimony, yet it perhaps is the most unreliable source of evidence in the first place. A key reason for memory distortion is that witnesses pick up information from other sources, a combination of memory from different experiences. Much research shows that memory more closely resembles a synthesis of experiences. Bartlett (1932) carried out research on reconstructive memory. He claimed that in order to make sense of an event we go through a process called â€Å" effort after meaning.† Instead of storing an exact replica of the event, we combine it withShow MoreRelatedAccuracy of Eyewitness Testimony1815 Words   |  7 Pages(The Justice Project).† Eyewitness testimony is highly relied on by judges, but it can not always be trusted. Approximately 48% of wrong convictions are because of mistaken identity by eyewitnesses (The Psychology of Eyewitness Testimony). After we discovered this information, we became curious as to whether in a testimony, the eyewitness’ memory is more reliable after a short period of time or after a longer period of time? According to previous experiments, eyewitness testimony is unreliable. LikelyRead MoreAccuracy Of Eyewitness Testimony1231 Words   |  5 PagesIntroduction Eyewitness testimony has been used as an important tool in the criminal justice system. When there is lack of other kinds of evidence, police often rely on eyewitness to find potential suspects. In court, eyewitness testimony is a kind of important evidence associates with DNA or other types of evidence. However, many psychologists think that it should not be used in the criminal justice system as most of the wrongful convictions were caused by inaccurate eyewitness testimony. AlthoughRead MoreAccuracy of an Eyewitness Testimony Essay2096 Words   |  9 PagesThe Accuracy of an Eyewitness Testimony Student: Amy Mason Number: 2842657 Tutor: Serena Nicholls Tutorial Time: Thursday 10am - 10:50am Due date: Friday 21st September 21, 2012 Word count: 1858 Psychological research shows that eyewitness testimony is not always accurate, therefore it should not be used in the criminal justice system. Discuss. The reliability if an eyewitness testimony is questionable. The witness may be so certain that the person that thy are pointing out is one hundredRead MoreTesting The Accuracy Of Eyewitness Testimony3401 Words   |  14 PagesThe concepts that are covered in the experiment: â€Å"Testing the Accuracy of Eyewitness Testimony† are how the memory part of your brain works. Also, the colors that help memorization is also included in this experiment.Another thing that is covered in this experiment is whether or not someone is able to regurgitate information back after 20 minutes. Another thing that is covered in this experiment is the types of memory disorders. Tips on how to keep a healthy memory are also included. Also, the stepsRead MoreThe Effects Of Language On The Accuracy Of Eyewitness Testimony1436 Words   |  6 PagesOverview The study was conducted to show how altering certain words can influence to the accuracy of eyewitness testimony. The study consisted of two experiments. The first was done on 45 participants who were split into groups of varying sizes and they were shown seven films. In the first study, the independent variable was the verb used in the critical question. These were either, hit , bumped , smashed , contacted and collided . And the dependent variable was the speed estimationRead MoreEyewitness Testimony Essay1166 Words   |  5 Pages The Accuracy of Eyewitness Testimony is a major topic in our society. Eyewitness Testimony is often used during crime scene investigations. Although a Testimony by a bystander or a victim regarding an incident is a great tool for further investigation, testimonies are often times false and can lead to false accusations. The research question, how accurate is eyewitness testimony, will be studied. The purpose for this project is to determine t he accuracy of eyewitness testimony. The hypothesisRead MoreEyewitness Testimony And Its Impact On The Outcome Of A Trial892 Words   |  4 PagesHow Accurate Are Eyewitness Testimonies? Have you ever been a witness to a crime? Would you feel comfortable if prosecutors relied on your eye witness testimony alone for a conviction? According to â€Å"The Magic of the Mind†, eyewitness testimony which relies on the accuracy of human memory, has an enormous impact on the outcome of a trial. Eyewitness testimony is a legal term. During an eyewitness testimony, the witness usually goes into an account of the crime he or she has witnessed. This can includeRead MoreReliability of the Human Memory1339 Words   |  5 PagesReliability of the human memory in eyewitness memory In this essay it will be argued how the human memory for recalling details of past events is not reliably accurate and that it will be interpreted through the reliability of memory in eyewitness memory and testimony. The human memory is a complex finding in the cognitive research of psychology, which can be explained by many different contributing factors but eyewitness is dependent upon the accuracy of long-term memory. However, research evidenceRead MoreEyewitness Testimony And The American Psychological Association1580 Words   |  7 Pagesmodern law and judicial practices, eyewitness testimony has been a crucial part in reaching verdicts in court. The opinions and observations of bystanders or active participants in a crime scene are often considered to be very valuable in determining the guilt or innocence of accused individuals. However, there has been a large amount of scrutiny in the law world concerning both misappropriated and untrue testimonies administered in courts of law. Although the testimony of individuals can simply be misinterpretedRead MoreHow Does The Brain Malfunctions Affect The Justice System?1246 Words   |  5 Pageswrongfully convicted individuals by the eyewitness wh ich is a huge issue in the system (Weir, 2016). It is crucial to be knowledgeable of the factors that can impede memory. The person that actually committed the crime should be held responsible for their actions, not only for justice, but for the safety of others as well. There are many factors to consider when psychologists and scientists are trying to figure out reliability of eyewitness testimony. The ability to recall or recognize is

Is it possible to have made a profit and have no cash Essay

Essays on Is it possible to have made a profit and have no cash Essay Is It Possible To Have Made A Profit And Have No Cash? Profitability and cash flow are two independent but important concepts in any business entity.It is actually possible to have made a profit and have no cash. For the purposes of explaining the above statement, it is important to define the two terms, cash and profit. Profit refers to the revenue or gains obtained after all the costs of operating a business are considered. The profit may not be in monetary value since the same could have gone into increasing operating capital, payment of loans among others. Profit could also be in the hands of debtors, undelivered supplies or trapped within other business operations. On the other hand, cash refers to liquid money that acts as the operating capital of the business. Cash flow simply refers to the ability of the business to meet present financial obligations. Based on the above definitions, it is possible for a business to have made a profit and have no cash. The business can make profits but the profit is trapped within business operations such as undelivered supplies, loan payments, uncollected revenue, or increase of working capital. Additionally, the business could be failing in planning on collection of cash and making payments. The problem of lack of cash where profits have been made can be solved using several business operational strategies. The first solution is prompt billing whereby all cash that is owed to the business is collected promptly. It is also important for the business to make courteous follow up on both short-term and long-term debtors. It is advisable for the business to offer discounts for prompt payments to encourage prompt payments (OBerry 25-33). It will also help a lot if all checks are deposited promptly and regularly. More importantly, payments such as dividends should be paid once the business has a good and stable cash flow (OBerry 25-33). Another important strategy is efficient management of payables. Suppliers play a key role in success of any business. Since suppliers take much of the running capital, it becomes necessary to adopt an efficient strategy of dealing with suppliers. Lack of cash can be managed by retaining funds as long as possible. It is worthwhile taking advantag e of creditor’s payment terms. For instance, if payment should be done within a month it is not advisable to pay on the first day. More importantly, electronic funds transfers should always be used whenever possible since quick money transfer can be done when deadline for payment is quite close (OBerry 25-33). However, the most important strategy is proper planning. An accurate forecast of possible expenses and income will make it possible to predict the financial status of the business at a future date. This assists in timing of payments, investments, borrowing and other business operations so that cash flow remains stable throughout. Proper use of cash flow statements is essential in determining source of cash for business operations and possible expenditure. Proper management of cash flow statements provides an important tool of assessing influx and out flow of cash within a given time. This way, it will be possible to maintain cash, operate the business efficiently, and make profits at the same time (OBerry 25-33). Works Cited OBerry, Denise. â€Å"Small Business Cash Flow: Strategies for Making Your Business a Financial Success.† New York: John Wiley Sons, 2010. Print.

In-N-Out Business Model and History Essay Sample free essay sample

In fast-food corporate America In-N-Out Burger has ever remained family-owned. It had no shareholders to react to and was able to put in keeping high criterions of quality. Unlike its rivals the concatenation. with 258 shops soon. is able to retain its changeless growing in gross revenues. even in times of recession. The company strongly believes in the importance of extremely motivated staff that identifies with the chain’s values and gives them the chance to progress. By supplying above-average rewards. societal benefits and other fringe benefits In-N-Out wages testimonial to the importance of their associates. The foundation of a company-owned university warrants extraordinarily-trained forces that internalizes the „customer is everythingâ€Å"-philosophy. The ain distribution system with private meatmans and warehouses ensures the alone quality and freshness of all merchandises. They are entirely delivered to shops in a 500 stat mis range to avoid the demand of stop deading the nutrient. All In-N-Out providers are chosen in a long-run process. We will write a custom essay sample on In-N-Out Business Model and History Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Shops are screaky clean. equipped with unfastened kitchens. where everything is made to order. In-N-Out‘s highly loyal client base appreciates the chain’s transparence. the menu‘s simpleness. the just monetary values and the employee’s friendliness. They spread their satisfaction via word-of-mouth. which saves particular selling schemes. An chance for the concatenation is the turning quality consciousness among the society. Peoples are willing to pay more for higher nutrient criterions. Since there is such a high demand for In-N-Out and the company’s net income is invariably increasing. the concatenation is in a perfect place to spread out. Although In-N-Out has a great market place. there however are certain shortages like the long waiting times and the deficiency of assortment in the bill of fare. Furthermore the chain’s rivals started to accommodate to the new criterion of quality. which is a large menace for In-N-Out. History:In-N-Out Burger was founded in 1948 by Harry and Esther Snyder. What started out as a bantam Burger hovel in the L. A. territory was turning to be a cultural establishment of Southern California. Harry Snyder was the first individual to come up with the thought of a drive-thru. where clients could order from a two manner talker box. In fast developing auto centered Southern California. it was the perfect clip and topographic point for a alone concern thought like that and Snyder’s thought caught on rapidly. From the really get downing the Snyders‘ doctrine „Do one thing A ; Make it the best you canâ€Å" proved to be the right scheme for them. Alternatively of concentrating on a assortment of Burgers. alterations in bill of fare and selling schemes. they put the accent on quality in every facet. It was neer the thought of Harry and Esther to spread out. but in order to give their loyal associates a opportunity to mount the calling ladder. they easy expand ed one shop after another. Franchising was neer a inquiry for the Snyders. since they were truly specific about remaining family-owned and command the quality of merchandises and service personally. The quality accent was so high that Harry hired the first private In-N-Out meatman in 1963. Whereas about every other fast-food concatenation has been passing every bit small money as possible on their merchandises in order to hold a higher income. which largely meant seting inexpensive nutrient additives to the ingredients. the Snyders didn’t follow the tendency but remained true to their values. By the clip of Harry Snyder‘s decease in 1976 there were merely 18 drive-thru locations. The company was able to stay family-owned due to the fact that the Snyders‘ boies learned the concern from their early childhood yearss. Rich. the youngest boy. took over the company after his pa had died. He stayed true to the family‘s values. but he started spread outing at a higher rate. Rich was the one to get down the In-N-Out â€Å"Universityâ€Å" as good. During his leading the company grew from 18 locations to 93 locations until he died in 1993. Guy Snyder. his older brother. was at that place go oning as the new Chairman of the Board. During his leading In-N-Out grew from 93 locations to 140. After his decease in 1999. his girl Linsey was able to take over the company and to prosecute the way taken by Harry many old ages ago.